The Rise of E-Bikes and Their Impact on the Cycling Industry

54 comments by Igor Shteynbuk

In recent years, the cycling industry has witnessed a significant transformation with the rise of e-bikes. These electrically powered bicycles have revolutionized the way people commute, explore, and experience cycling. As e-bikes continue to gain popularity, their impact on the cycling industry is undeniable - shaping trends, redefining mobility, and opening up new possibilities for riders of all backgrounds. Let's delve into the rise of e-bikes and explore their pros and cons on the cycling landscape.

Growth of E-Bikes

We are, without a doubt, in the midst of an e-bike boom. Every sporting brand adjacent to cycling has an ebike. It's virtually impossible to read about industry news without e-bikes being mentioned or referenced in some capacity whether it is good or bad news. According to Vantage Market Research, the global e-bike market is projected to grow from $53 billion to $112 billion and have a Compound Annual Growth rate of 9.7% from 2022 to 2030. That's huge!

In the past 10 years there have been major strides in advancing e-bike technology with better motors, longer lasting batteries, and more power. The ideal is that people ditch their cars and use their e-bikes to get around to do day-to-day tasks. Thus alleviating congestion, making people more attuned with the outdoors, and ultimately healthier. This all sounds awesome. And don't get me wrong, I am generally in favor of e-bikes. I think their introduction into the mainstream can be seen as a positive in a lot of ways.

How Riders Use E-Bikes 

photo courtesy of www.cyclingelectric.com

Adrian had an e-bike when she commuted into DC for work. It was an awesome alternative to waiting at the Metro and walking (this was before bikes were allowed on the trains during work hours).

I've seen couples on the trail riding happily together while one partner was on an aero road bike and the other on an e-bike. I've read stories of people doing tours over mountains - many of whom admit they wouldn't have been able to do it on (I'll say it for the sake of this article) analog bikes. And I've seen people who found that their e-bike allowed them to begin cycling after life-changing events.

Going to cities, you see tons of delivery drivers with food containers, large packages, tubes of documents, and anything and everything that can fit on a bike. Fewer cars making back and forth trips in already congested areas makes sense. 

Technologically Speaking

Well, not all e-bikes are created equally. There is an enormous range of quality, safety, and compatibility. The quality and safety issues are the main drivers of legislation and change within the US and our industry. There are numerous reports of fires that cause death, injuries, and millions of dollars of damages with the prime culprit being poorly constructed e-bikes. New York City alone saw more than 200 fires caused by e-bikes, e-scooters, and similar products.

There's obviously a need for something to be done with regards to safety. There are already many regulations going through the US Government to regulate how e-bikes are made, what components are used, and how they are transported. This is an important step in an otherwise pure money-grab from many actors who don't care about safety. This is an important step that will save lives.

A step e-bike manufacturers need to take is to make their bike sustainable for the long term. An (insert sigh here) analog bike could last indefinitely with regular maintenance. Forget friction vs indexing or disc brakes vs rim brakes - that isn't important in the long term. The life-cycle of this type of bike is decades for all intents and purposes. Steel and aluminum frames can be recycled unlike carbon, but I digress.

Adrian's e-bike is a Trek Valencia+ with a Bionx system. It was really nice and served her well - 3x10 Deore components, integrated lighting, nice rear rack, flat bars. That is, until the battery and controller died and Bionx closed their doors with OEM parts no longer available. Keep in mind even if I could find something, it will still be quite old (in tech years) at this point with an unknown service history. And now, it sits in our garage waiting for a conversion to analog because what else can you do?

This story is not unique. I've heard numerous anecdotes of someone's bike breaking and the are no replacement parts to be had. Some bikes are so integrated with the battery, motor, and controller that it is not reasonable to even change it to another system and the brand can't warranty it because it is no longer supported. As e-bikes age, they are quickly turning to electronic waste destined for the scrap yard along with old laptops, tube monitors, and old cell phones. That is something the industry needs to be prepared for. I hope there is regulation that will require companies to support these products for a reasonable period of time.

We Can't Tech Ourselves Out of Bad Infrastructure 

There is some really good news about federal funding for bicycle and pedestrian infrastructure! From the People for Bikes news website (whole article can be read here):

"...at least $50 billion in funding is available for communities to plan and implement new infrastructure over the next five years through a combination of competitive and formula grants. Although all of that money won’t go to bikes, nearly $13 billion could realistically accelerate the planning and construction of biking and walking projects across the country, dramatically expanding access to safe infrastructure for millions of Americans."

As much as I would love to have huge bicycle highway projects funded and implemented, the reality is that sort of thing is slow and gets held up through bureaucracy and public vs private land lawsuits, etc.. The fact of the matter is that we need to get that low hanging fruit.

We all know those trails that are fantastic, but are disjointed. Building simple and safe connectors between those trails will increase ridership and usability. Guaranteed. 

We're lucky on the East Coast that we have so many old rail lines. Our Baltimore and Annapolis (B&A) Trail was an old rail line that was both for freight and passengers through the late 1800s into the mid 1900s. In the 70s after a trestle was washed away, the process to convert it into a trail began. Eventually, it will be part of the East Coast Greenway. So you could ride from Florida to Maine all off-road! 

As far as traveling in the city, this increased spending budget will help identify where pinch points are and help keep riders safe. And look - as much as I want to believe automobiles and bicycles/pedestrians can live in peace in urban environments, our cities have been developed and re-developed to accommodate cars and not people. The best thing is to build mixed use trails and separated (and protected!) bike lanes. Sharrows and green painted bike lanes don't work as well. If a car can pull into the lane at any moment, it's a failure. 

I heard one representative from a tech company at the Bicycle Leadership Conference talk about how they are developing a city and system that can communicate between cars, bikes, and streets. Basically, your bike would be fitted with this system and would ping your location between street posts and cars. If you are too close to a car, the driver of the vehicle would be alerted that there is a bike nearby. But you need to have a brand new Audi. No joke. We can't tech our way out of bad infrastructure and inattentive drivers.

Qualcomm-image

photo courtesy of Qualcomm

The pure answer is that we need low-tech, sustainable infrastructure, that can be copy and pasted into other places. This is how an infrastructure plan can flourish. 

The Wrap-Up

The rise of e-bikes has brought about a transformative shift in the cycling industry. With their expanded accessibility, enhanced commuting capabilities, generally positive health effects, and influence on urban infrastructure, e-bikes have become a new and growing segment of our industry. There absolutely needs to be tighter regulation on manufacturing and importation. As e-bikes continue to evolve for the better, their impact on our lives will continue to grow, shaping the way we perceive and experience cycling in the years to come.  


54 comments


  • Brad Irvine

    E-bikes are great for those with physical disabilities or those with lengthy commutes – but riding bicycles or motorized “e-bikes” still means you have to be in traffic and out in the weather. I don’t observe that e-bikes help with either. And my other observation is that e-bikes riders are mostly beginners, and e-bikes let you go faster than you would on a regular bicycle which can be harrowing to watch, as they bomb long crowded cycle paths. And e-bikes riders don’t identify as cyclists so they never return a friendly wave. Ride! :) I think it’s great that more people are on the road but e-bikes don’t seem like the answer. I still ride an original Velo Orange Randonneur – lights powered by a dynamo hub – it still all works fine 12 years later. Can we really buy our way to a sustainable transportation future? E-bikes won’t solve safety issues with cycling, aren’t sustainable really, and will eventually wind up unused at the back of a garage. Anyway, my 0.02 cents worth. Keep the rubber side down whatever you’re riding!


  • Randal Bladel

    Our problem in Anchorage is the many tourists who rent e-bikes. A great many of them haven’t been on a bike in years, and don’t know how to handle a normal bike, let alone a faster and much heavier e-bike. You can spot them a mile away, because the seat is invariably six inches too low and the bars a foot too high, and they are all over the trail, with no knowledge of normal bike operating rules and courtesy. A large proportion of the rented bikes will operate with a throttle only if they want. They are essentially electric mopeds, except they are silent, so you can’t hear them coming. Very dangerous.


  • Jim M

    I make a huge distinction between pedal assist e bikes and electric motor cycles….i.e ebikes with a throttle. This is based on tech and observed rider behavior (way more people behave badly on electric motorcycles where pedal assist is a natural extension and rides behaver like bike riders)
    I am all for pedal assist, even if I don’t personally use now…..who knows what the future brings.
    I am also for requiring any bike with a throttle follow motorcycle regulations.


  • David Bartlett

    As was alluded to in the article, e-bikes are great for enabling two riders of different abilities to ride together. My wife and I are enjoying longer rides together because of an e-bike. We were even able to comfortably, enjoy riding the Coastal Portuguese Camino de Santiago between Porto and Santiago de Compostela. What would be a better recommendation of e-bikes than togetherness?


  • Ty Smith

    Most of the fires come from sub-par batteries and cheap chargers. I have four bikes. Three are analog. The fourth is an Xtracycle FreeRadical cargo bike with Stokemonkey ebike conversion, I’ve had it for nearly 11 years and had no issues, BUT I have a top of the line battery and charger with multiple safety features and redundancy. Fire risk is so minimal as to be almost non-existent. Put it this way, my bike battery is as likely to burn as a good MacBook battery.

    Bottom line, do not buy an ebike or components from Ali Express or a big box store. If it is seems way too cheap, do not buy it!. Get a solid reputable battery and high-end charger and you will be fine.


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